March 30 & April 6, 2024

Campus Takeover

Hosted by

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OVERVIEW

Campus Takeover is a two-day conference in support of the growth of the esports ecosystem in the Kentucky region. The conference includes a lineup of workshops for program administrators operating gaming departments, career-building panels for students, and networking opportunities with industry professionals.

Day One will be focused on student programming and take place on March 30th from 4 PM to 8 PM on twitch.tv/universityofky

Day Two will be the esports industry conference, taking place on April 6 from 10 AM - 6 PM EST on the University of Kentucky Campus, Don & Cathy Jacobs Science Building.

Both days are FREE to attend and welcome non-university attendees.

INFORMATION

  • PRICE

    FREE TO ATTEND!

  • LOCATION

    University of Kentucky, Don & Cathy Jacobs Sciences Building

    twitch.tv/universityofky

  • ABOUT GEN.G

    United under #TigerNation, Gen.G’s core mission is to help fans and athletes use the power of gaming and esports to get ahead in and beyond the competition. With an emphasis on education, DEI initiatives, and innovative partnerships, Gen.G is a commercial and thought leader, building a global, inclusive and cross-cultural future for gaming. Gen.G has been a major proponent in seamlessly bringing in non-endemic brand partners to the world of gaming and esports, including, Burberry, Crocs, McDonald’s, Mobil1, Procter & Gamble, and more. Gen.G also operates the world’s first fully-integrated academic esports program.

  • ABOUT UNIVERSITY OF KENTUCKY & UK ESPORTS

    As the state’s flagship, land-grant institution, the University of Kentucky exists to advance the Commonwealth. We do that by preparing the next generation of leaders — placing students at the heart of everything we do — and transforming the lives of Kentuckians through education, research and creative work, service and health care. We pride ourselves on being a catalyst for breakthroughs and a force for healing, a place where ingenuity unfolds. It's all made possible by our people — visionaries, disruptors and pioneers — who make up 200 academic programs, a $501 million research and development enterprise and a world-class medical center, all on one campus.

    The University of Kentucky is home to the first-of-its-kind global gaming and esports program. This innovative program brings together academics, community, professional development, collegiate competition and multidisciplinary research around a growing global sport and business.

PROGRAMMING

Please monitor @ukyesportslnge and @geng on social media for announcements.

  • Live on Twitch.TV

    4:30PM – Welcome to CTO - Students Day

    5:00PM – Practical Strategies for the Job Hunt

    Learn how to maximize your time when looking for new jobs

    6:00PM – Getting Started and Personal Projects - Learning from the Best

    Hear how personal projects led to dream jobs from top industry professionals

    In the Gen.G Discord

    7:00PM – Putting Your Best Self Forward

    Interview Tips and Practice with Professionals

    8:00PM – Network Like A Native

    Tops Tips & Practice with Professionals

    6:00PM – Resumes and Cover Letters - Experience and Examples

    Top Tips & Review YOURS

  • In Person, Live From Kentucky

    10:00AM – Welcome Address

    Keynote: Erin Ashley Simon

    Wildcat impact on a career in gaming

    11:00AM – State of the Industry

    A conversation around influencers, esports, video games

    11:00AM – State of Collegiate Esports

    Esports Foundry

    12:00PM – Gaming In and Around The Classroom

    A closer look at innovative use cases for gaming in the classroom

    1:00PM – Lunch Service

    2:00PM – Making The Game

    A look at how games are made from money math, design elements, to bringing it all together

    3:00PM – Kentucky Natives - Building A Brand And Audience

    Creators and Talent - Building a Brand and Audience

    4:00PM – Against All Odds - Intersectionality In Games

    A look at intersectionality in games with relations to race, gender, inequality, and health communities.

    5:00PM – Closing Note - Mixer and Dinner

SPEAKERS

Arnold Hur - CEO, Gen.G -

Arnold Hur

CEO, Gen.G

Erin Ashley Simon - Host, Entrepreneur & Producer -

Erin Ashley Simon

Host, Entrepreneur & Producer

Heath Price - Associate Vice President of Partnerships, University of Kentucky -

Heath Price

Associate Vice President of Partnerships, University of Kentucky

Clarissa Avendano - CFO, Gen.G -

Clarissa Avendano

CFO, Gen.G

Caleb "Wavepunk" Simmons - Rocket League Champions Series -

Caleb "Wavepunk" Simmons

Rocket League Champions Series

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SPONSORS & PARTNERS

CONTACT

  • UNIVERSITY OF KENTUCKY

  • UKFCU Esports Lounge

  • GEN.G